Tuesday, April 22, 2008

The fourth paper in PwC's new 10Minutes thought leadership series focuses on balancing risk and reward in what we are calling the "World Economy 2.0."  It is driven by CEO responses to PwC's 11th Annual Global CEO Survey, which clearly point to the fact that the global economy has reached a tipping point - it is no longer dominated by the US and is increasingly shaped by emerging markets.


To help C-suite executives effectively manage through this change, we provide PwC's perspectives on why, as the US goes through an economic slowdown, businesses headquartered here must consider how they can take advantage of opportunities in emerging markets.  At the same time, those that operate globally will face greater exposure to risks, such as talent shortages, disparate regulatory regimes, and weak supply chain security.  


To seize new opportunities while managing these risks, companies will have to make fundamental strategic, cultural, and operational changes.


Read PwC's 10Minutes on PwC's Global Survey to learn more.


Regards, 

CFOdirect Network team


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